Every rule about protein comes with a study underneath it, a table of numbers inside that, and somewhere past the references a declaration of interests. We read all of it. What was measured is, with some regularity, not quite the rule it now supports. Four of the six declarations carry a company name, printed beside the question it belongs to.
See the price per 100 gram of protein
Can you only absorb 25 gram of protein at a time?
No. Out of 100 gram of protein, 53 gram reached the bloodstream as amino acids within twelve hours.1 Out of 25 gram, only 16.1 Amino acids are the parts protein breaks down into during digestion. On the larger serving, absorption was still going when the twelve hours ran out.1
What this does not say: that 100 gram in one sitting is a sensible idea. The measurement is 36 healthy young men, once, after a session in the gym.1
Where the 25 gram came from
The ceiling comes out of studies that measured something else. They measured how fast the body builds new muscle protein, over six hours at most, at servings no larger than 45 gram.1 Above roughly 20 gram, that rate stopped climbing.1 On that result rests the advice to keep every main meal to 20 or 25 gram.1
A serving can fail to push that rate any higher and go on delivering amino acids for hours afterwards. Those are two different questions. The second one was measured later.
We could not read the two studies that put the ceiling there ourselves. Both sit behind a paywall and both returned an error at the publisher on 4 August 2026. What stands above is how the authors of source 1 summarise their own field.1
The study that did follow absorption gave 36 men 0, 25 or 100 gram of milk protein after a training session.1 The 100 gram was picked as the most the researchers thought a person could get down in one go.1 Twelve men drank it.1
The protein was labelled inside the cow itself, with an isotope, which is a version of an atom a laboratory can pick out again.1 Every amino acid from that protein could therefore be traced.1
Of the 25 gram, 51, 62 and 66 percent had reached the bloodstream at 4, 8 and 12 hours.1 That series flattens. Of the 100 gram it was 26, 44 and 53 percent, and that series was still climbing at the end.1
In muscle tissue, 18 percent of the 25 gram had been built in after twelve hours.1 For the 100 gram it was 13 gram, or 13 percent, and it went in on a nearly straight line for all twelve hours.1
One author on that study is employed by FrieslandCampina.1 The declaration states the company had no role in the funding, the data, the analysis or the writing.1
A second study put 20 gram of whey next to 40 gram in 30 trained men, each of whom did both servings.2 On 40 gram, muscle protein was built about 20 percent faster: 0.059 against 0.049 percent per hour, with p at 0.005.2 The lower that p, the smaller the chance that coincidence explains the gap.
That study was paid for by a grant from GlaxoSmithKline Consumer Healthcare, and one of the authors worked there.2 The same paragraph states that none of the authors had a conflict of interest.2
The authors point at a difference with the two earlier studies that found nothing between 20 and 40 gram. Those trained the legs only, this one the whole body.2 How much muscle you have just worked therefore helps decide what a serving can still be used for.2
Do you just burn off the rest?
Barely. Amino acid burning did go up, but it was negligible next to the rise in protein building across the whole body.1 The researchers recalculated two earlier studies and arrived at less than 15 percent of the extra intake.1
What this does not say: that more protein gets you more. This is one serving, followed for twelve hours. Not a day, not a week, and not an outcome anyone can spend.1
What happened to the 100 gram
The whole idea of a ceiling rests on the surplus being burned off. That is a measurable claim, and it has now been measured.
Burning rose on 25 gram and on 100 gram. Set against the rise in building across the whole body, it vanished.1
The authors then went back to two earlier studies that had put several servings side by side.1 They expressed the burn figures from those as a share of the extra intake.1 It came to less than 15 percent, leaving more than 85 percent going into tissue protein.1
What this study does not do is issue a recommendation. It measures where the protein ends up, not what anyone has left after six months.1
The authors call their own figures a lower bound, because several measurements were still running when the twelve hours ended.1 They add that people who move less, or are in poorer health, may well hit a ceiling.1
Do you have to eat within half an hour of training?
Not in these numbers. Across 23 studies with 525 participants, the advantage of protein near the session vanished once total daily intake was counted in.3 That daily total was the strongest predictor in the analysis.3
What this does not say: that no window exists. The authors write that the control groups varied too much to establish one, and they leave four to six hours open.3
What the correction did
Uncorrected, there was a small effect on muscle size: 0.24, interval 0.04 to 0.44, p at 0.02.3 On strength there was nothing.3
The full model corrected for training experience, blinding, sex, age, body mass, duration and total intake.3 What survived was 0.16, interval minus 0.07 to 0.38, p at 0.18. For strength, p came out at 0.49.3
A second model kept only the factors that still counted for something.3 There, total daily intake was the strongest predictor: 0.41, interval 0.14 to 0.69, p at 0.004.3
The same gap shows up in what the participants ate. In the studies without matched daily totals, controls averaged 1.33 gram of protein per kilo per day, the other group 1.66.3
Three studies did match that daily total. Two of them found no benefit from timing.3 Three is too few to say anything firm, and the authors write so themselves.3
The studies were of decent quality, averaging 8.7 on the PEDro scale.3 That scale is a fixed checklist for the design of a trial, and 5 was the cut-off for inclusion here.3
The analysis was supported by a grant from Dymatize Nutrition.3 The authors declare no competing interests.3
Should you spread protein across the day?
The Dutch Health Council sets no standard for spreading protein across the day. Its advice does not address the question, because there is as yet insufficient research on it.5
What this does not say: that distribution makes no difference. It says the question has not been researched, which is another thing entirely.5
What it actually says
The sentence reads, in translation: “This advice does not address the question of whether the distribution of protein consumption across the day matters in relation to the dietary reference value. There is as yet insufficient research on this.”5
The report fences itself off a second time: “The values are aimed at people with average physical activity. The protein requirement of people who exercise extremely may be higher, but this advice does not address that.”5
So the advice to take 20 to 25 gram per meal does not come from an authority. It rests on the assumption that a serving has a ceiling.1 That assumption was measured in the 100 gram study, and it did not hold.1
What has been written down about daily intake, and by whom, sits in the protein intake calculator. Ten published standards side by side, and they are not answering the same question.
Is fast absorbed better than slow?
Whey does reach the blood faster than casein. That speed produced no demonstrable advantage in this study. Whey gave a high short peak and casein a low long one.4 What arrived in the bloodstream from the food differed too little to tell apart from chance: 356 against 300 micromol per kilo.4 What was measured is leucine, one of the amino acids.4 The leucine eaten minus the share burned came out, across seven hours, at 141 micromol per kilo on casein and 11 on whey.4
What this does not say: buy casein. This is 16 people across five protocols, after a single meal with no carbohydrate, fat or training.4
The study that invented fast and slow
The whole distinction between fast and slow protein comes out of one study from 1997.4 There too the marker sat in the cow, so what had been eaten could be told apart from what the body made itself.4
After whey, total leucine appearance in the blood rose from 1.49 to 4.21 micromol per kilo per minute.4 That figure adds up the leucine from the food, from the body’s own protein and from the infusion.4
Six hours later that inflow was back at its starting value.4 Casein stayed low and flat, and was still above its starting value at six hours.4
That is the difference in speed. The 356 against 300 above covers only the leucine that came from the food.4 That gap was too small to tell apart from chance.4
Protein building across the whole body rose 68 percent on whey and 31 percent on casein.4 That gap was too small to tell apart from chance as well.4 What casein did and whey did not was hold down the breakdown of the body’s own protein.4
The leucine balance across seven hours was positive on casein at 141 micromol per kilo, against 11 on whey.4 That 11 could not be told apart from zero.4
So the slow protein came out ahead here. Fast, in this measurement, is not a synonym for better.4
One author on the study is attached to the Nestlé research centre, another to the dairy laboratory of the French institute INRA.4 The work was paid for by the French ministry of education and research, the Auvergne region and INRA.4
The authors add that the effect may come out smaller in a mixed meal.4 Fat and carbohydrate change how fast the stomach empties.4
Is the protein figure on the tub correct?
Nobody weighed the protein on that tub. Protein contains nitrogen, so a laboratory measures that instead and works backwards.6 That figure goes times 6.25, and the answer is printed as protein.6 The fixed factor rests on the assumption that protein is about 16 percent nitrogen by weight.6 The figure on the label can therefore be 15 to 20 percent away from the real content.6
What this does not say: that a manufacturer is doing something wrong. The factor is written into European labelling law. We have measured no tub ourselves.6
Why 6.25
The factor rests on two assumptions. First: protein is about 16 percent nitrogen by weight. Second: all the nitrogen in food comes from there.6
The first assumption is slightly wrong for every source. The nitrogen content of individual amino acids runs from 7.7 to 32.2 percent.6 The correct factor therefore differs per source: 5.70 for soya up to 6.32 for milk.6
European labelling law uses 6.25 for all of it anyway.6 Milk needs 6.32, so the figure on the label lands below the real content. Soya needs 5.70, so it lands above. Those two sums are ours and are not stated that way in the review.
Which is why this site applies no absorption correction to protein. Long before absorption enters the argument, the figure on the tub already carries a margin of 15 to 20 percent.6
That puts the rest of this page in proportion. Anyone weighing 20 against 25 gram per shake is working from a label figure with 15 to 20 percent of slack in it.6
What we do with it
We divide the price by the grams of protein on the label. That is the whole operation.
No protein source gets an absorption bonus or an absorption penalty from us. Not whey, not casein, not soya. In the six sources above there is no figure with which such a correction could be built.
For every tub in the table, that label figure is the same conversion from nitrogen. One rule for all of them keeps a comparison checkable. How the division runs from there is on how we count.
What is not here
- Nothing about what protein does in a body. That is not what this site is for.
- Not that 100 gram in one sitting is sensible. It was measured in 36 young men, once, and it is not advice.
- Not that spreading protein across the day makes no difference. There is no standard, which is another statement.
- Nothing about a brand or a particular tub. We have measured none of them.
- Nothing about how much protein you need per day. That is in the protein intake calculator, with ten published standards next to each other.
What is here is one measurement per question, with the participants, the running time and the declaration at the bottom alongside it.